teaser trailer test screening
Today we showed the rough cut of our teaser trailer, without the soundtrack, and receiver honest, objective, and constructive feedback of how to improve it. The overall comments were positive, our main strengths were the use of costume, having the conventions of a horror movie, good use of title sequences, and well framed shots.
However there are improvements that need to be made, the main one being that it is too much like an opening sequence rather than a teaser trailer. Therefore we need to shorten some shots, and take more risks with the editing. Also another criticism was that the titles were not clear enough to read, we might need to slow down the timing add some special affects. The final improvement is to have different ranges of shot.
We are going to take this criticism on board and try to edit our trailer to make it less like an opening sequence. We will do this by cutting the shots shorter and maybe adding more titles to break up the sequences.