Friday 7 May 2010

film poster analysis


film poster analysis

After finishing our trailer and analyzing a film magazine cover we also had to analyze a film poster. i decided that i would use the poster from the film that i did my marketing campaign on earlier in the blog. when looking at film posters its important to remember that posters are another way of advertising the film so the context of the poster should be eye catching and make you want to go and see the film which means that they will want to use major images that will make you think 'i want to see that'. they are another way for 'selling' the film. the title is in a relatively large font which is easy to read and you can straight away see the name of the film. quite a lot of posters usually have the title at the top of the poster but i like this one in particular as the image is the main focus and the text is underlining the image at the bottom quarter of the poster. on the poster on the right it is more of a teaser poster as the date of release is not actually on it , it just says 'coming soon' but on the poster on the left it tells us the date of release which was May the 29th. in the teaser poster the 'villain' of the film is not seen we just see the main character who is the victim having monster like hands round her. in the second poster which was released after the villain has been exposed to the public and this is the first time we see her. on the teaser  poster the tag-line of the film is shown which gives the audience an idea of what the film is about. the billing block on the teaser poster is in a colour which doesn't stand out too much against the fire and camouflages into the background of the poster. the colour in both posters are very vibrant and using red as the main colour can outline danger and give the audience an idea that the film contains danger.


No comments:

Post a Comment